This week marks the debut of a new AI writing assistant in Google Chrome, powered by the company’s advanced Gemini AI technology.

This feature, at its essence, expands upon the “Help me write” function previously exclusive to Gmail, now broadening its utility to encompass the entire web with the assistance of one of Google’s most recent Gemini AI models. Initially revealed in January, this tool is still classified as “experimental,” requiring users to actively enable it for use.

This feature can be found within the browser’s “Experimental AI” section where users can also find Chrome’s new automatic tab organizer and the new AI theme generator similar to Google Pixel’s custom wallpapers made with prompts.

The writing assistant is currently limited to English and is only available on Windows for now, but has a planned release for Mac and Linux. Once the feature is activated, users can simply right-click anywhere on any text field and click the “Help me write” option. This helps rewrite existing text or write something completely new.

Users can take it a step further if they are subscribed to Gemini Advanced, which gives access to Gemini Ultra. For the writing tool, it provides access to an enhanced writing model, as revealed by a Google spokesperson. However, it is only best suited for short-term content like emails or support requests.

A notable feature of Help Me Write is that it also accounts for the websites it is being used on and adjusts its recommendations accordingly. Google engineering director Adriana Porter Felt explains this smart feature:

The tool will understand the context of the webpage you’re on to suggest relevant content. For example, if you’re writing a review for a pair of running shoes, Chrome will pull out key features from the product page that support your recommendation so it’s more valuable to potential shoppers.”

Users have the option to change the length and tone of the text too, just like Help Me Write in Gmail. However, it is worth mentioning that all the content processed through the tool will be sent to Google under its privacy policy.

Via: Tech Crunch