Samsung has unveiled a generative AI model, Samsung Gauss, to take on the likes of OpenAI and Google. The AI model that is developed by company’s in-house research unit, is meant for Samsung Galaxy phones, at least initially, and will feature on-device generative AI processing.

Gauss consists of three primary elements, Samsung Gauss Language, Samsung Gauss Code, and Samsung Gauss Image – each part tailored for specific tasks. The names are quite self-explanatory and are clearly direct rivals to its competitors such as ChatGPT’s text responses, image creation, code analysis, etc.

Samsung Gauss Language is designed to help write emails, summarize articles and documents, translate content, and also aid with monitoring smart home devices such as Amazon Alexa or Google Home.

Samsung Gauss Code will act as a coding assistant for developers, letting them code quickly and easily and perform tasks such as test case generation and code descriptions.

Samsung Gauss Image, as its name suggests, is Samsung’s version of DALL-E. It is a generative image model that can create original images or edit existing ones with a few prompts. It can also change the style of an image or restore the resolution of a low-res photo.

The name ‘Gauss’ is meant to honor the legendary mathematician, Carl Friedrich Gauss, the father of the normal distribution theory which came to be the stepping stone of AI.

Samsung Gauss is going to feature on the company’s upcoming flagship phone, the Galaxy S24 in January 2024, according to the local media. The company said that it is already being used by its employees without sharing any specific details of when it would make its public debut.

Samsung Gauss will no doubt leverage the generative AI prowess of the newly announced Qualcomm Snapdragon 8 Gen 3 SoC. The new flagship Android chip is capable of on-device AI processing, which is exactly what Gauss is meant to do.

However, only a few regions across the globe will get the Galaxy S24 based on the Snapdragon chip, while others are reportedly getting the Exynos 2400-based devices. The Exynos chip will undoubtedly be made to power generative AI tasks, though there is limited information in that regard.

More information about Samsung’s Gauss AI will surface as the launch date for the Galaxy S24 series draws near.